{"id":3772,"date":"2018-01-15T00:00:00","date_gmt":"2018-01-14T23:00:00","guid":{"rendered":"https:\/\/v3rtice.com\/2018\/01\/15\/quant-pot-guanyar-un-influencer-per-esmentar-una-marca\/"},"modified":"2025-06-05T09:41:09","modified_gmt":"2025-06-05T07:41:09","slug":"quant-pot-guanyar-un-influencer-per-esmentar-una-marca","status":"publish","type":"post","link":"https:\/\/v3rtice.com\/ca\/blog\/quant-pot-guanyar-un-influencer-per-esmentar-una-marca\/","title":{"rendered":"Quant pot guanyar un influencer per esmentar una marca?"},"content":{"rendered":"<div style=\"text-align: justify;\">Com a ag\u00e8ncia de comunicaci\u00f3 de Barcelona especialitzada en\u00a0<a title=\"gesti\u00f3 amb influencers\" href=\"https:\/\/v3rtice.com\/ca\/blog\/como-gestionar-la-teva-campanya-de-marketing-amb-influencers\/\">gesti\u00f3 amb influencers<\/a> coneixem l&#8217;\u00e8xit d&#8217;aquests personatges coneguts en xarxes socials com Facebook, Twitter, Instagram o YouTube. La seva fama, la seva repercussi\u00f3 i de la gran quantitat de persones a les que poden arribar han perm\u00e8s que tota mena de marques vulguin treballar amb ells.<\/div>\n<div style=\"text-align: justify;\">Normalment, sempre que es parla dels influencers les persones ens fem una mateixa pregunta: \u00abQuants diners poden guanyar per fer \u201caix\u00f2\u00bb?\u00bb. I \u00e9s que \u00abaix\u00f2\u00bb t\u00e9 diferents variants, ja sigui des de penjar una foto a Instagram, un v\u00eddeo a YouTube o un post al seu bloc. \u00c9s la pregunta del mili\u00f3 i el treball desitjat per milions de persones. Qui no voldria treballar fent \u00abaix\u00f2\u00bb, no? Per\u00f2 \u00e9s que el que mai es veu \u00e9s tota la feina que hi ha darrere de \u00abaix\u00f2\u00bb, i que molt poques vegades es valora.<\/div>\n<div style=\"text-align: justify;\">No obstant aix\u00f2, quan es parla de pressupost i de quants diners pot guanyar un influencer per esmentar a una marca, diferents professionals del sector han confirmat a grans mitjans de comunicaci\u00f3 que en el cas d&#8217;un missatge a Facebook o Twitter el post t\u00e9 un preu de 100 euros si es t\u00e9 fins a 10.000 seguidors, 300 euros si se superen els 50.000 i fins a 3.000 si es supera el mig mili\u00f3 de seguidors.<\/div>\n<div style=\"text-align: justify;\">Cal destacar que la xarxa social que t\u00e9 m\u00e9s \u00e8xit en aquest tipus de campanyes a Instagram, i per tant el pressupost \u00e9s m\u00e9s gran. Quan se superen els 10.000 seguidors el pressupost \u00e9s entre els 120-150 euros; 500 euros per m\u00e9s de 50.000 impressions i a partir de 2.500 euros en el cas de tenir m\u00e9s de mig milions de seguidors.<\/div>\n<div style=\"text-align: justify;\">No obstant aix\u00f2, tamb\u00e9 hi ha una altra manera de remuneraci\u00f3 en el sector: en esp\u00e8cie. A petita escala, moltes marques opten per enviar als influencers productes, amb l&#8217;esperan\u00e7a que aquests els provin i acabin sent recomanats a les xarxes socials: unes sabates, uns pantalons, una bossa o maquillatge s\u00f3n els principals productes que els influencers solen mostrar a les seves xarxes socials.<\/div>\n<div style=\"text-align: justify;\">I \u00e9s que, aquest tema sempre \u00e9s un dels m\u00e9s pol\u00e8mics en aquest m\u00f3n influencer i en la funci\u00f3 que ocupes en les seves audi\u00e8ncies. El p\u00fablic que segueix a aquestes persones, normalment, \u00e9s un p\u00fablic jove influenciable i emmotllable que t\u00e9 a aquestes figures com a referents en tots els aspectes de la seva vida. Aix\u00f2 representa una gran responsabilitat ja que els pot marcar a la manera d&#8217;actuar, de ser i de viure en un futur no molt lluny\u00e0.<\/div>\n<div style=\"text-align: justify;\">Per tant, a la pregunta \u00abQuant pot guanyar un influencer per esmentar una marca?\u00bb La resposta \u00e9s molts diners, per\u00f2 alhora obt\u00e9 molta responsabilitat en el seu p\u00fablic. I fins aqu\u00ed el bloc d&#8217;avui v3rtice, esperem que hagueu pogut veure quants diners pot guanyar un influencer i la responsabilitat que aquests tenen en el seu treball.<\/div>\n","protected":false},"excerpt":{"rendered":"<div style=\"text-align: justify;\"><span>Com a ag&egrave;ncia de comunicaci&oacute; de Barcelona especialitzada en gesti&oacute; amb influencers coneixem l&#8217;&egrave;xit d&#8217;aquests personatges coneguts en xarxes socials com Facebook, Twitter, Instagram o YouTube. La seva fama, la seva repercussi&oacute; i de la gran quantitat de persones a les que poden arribar han perm&egrave;s que tota mena de marques vulguin treballar amb ells.<\/span><\/div>\n","protected":false},"author":14,"featured_media":24231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[113],"tags":[],"class_list":["post-3772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital-ca-2"],"acf":[],"dsm_author":{"name":"mark3rtic3","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/96114235d0801519006e3eb1158e392583831a08355c667e03d7719f6e7e806d?s=96&d=mm&r=g","archive_link":"https:\/\/v3rtice.com\/ca\/author\/marketing\/","biodata":""},"dsm_categories":[{"term_name":"M\u00e0rqueting Digital","term_id":113,"term_link":"https:\/\/v3rtice.com\/ca\/category\/marketing-digital-ca-2\/"}],"dsm_attachment_categories":[],"dsm_featured_image":{"thumbnail":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers-150x150.jpg","medium":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers-300x155.jpg","medium_large":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers-768x396.jpg","large":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers-1024x528.jpg","1536x1536":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers-1536x792.jpg","2048x2048":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-post-main-image":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-post-main-image-fullwidth":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-portfolio-image":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-portfolio-module-image":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-portfolio-image-single":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-gallery-module-image-portrait":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-post-main-image-fullwidth-large":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-image--responsive--desktop":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-image--responsive--tablet":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","et-pb-image--responsive--phone":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg","full":"https:\/\/v3rtice.com\/wp-content\/uploads\/2021\/06\/youtubers.jpg"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Quant pot guanyar un influencer per esmentar una marca? 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